Brooke Smith

Field Manager
(202) 683-6455
 
As a Field Manager at PFLAG, Brooke supports chapter members, leaders, and regional directors on annual chapter responsibilities (IRS and statewide reporting, financial statements, and membership). She provides management, leadership and accountability for the design, development, production and delivery of innovative design in PFLAG's CRM. Her experience includes knowledge of Salesforce, Drupal, Wordpress, and Squarespace. She manages the Chapter Hub and train leaders on how to use it to update members, leaders, and chapter information. She maintains the accuracy and integrity of data, maintains proper security measures, troubleshoots and resolves technical problems.
 
She creates a wide range of print and multimedia to keep PFLAG's brand fresh, integrate branding, develop style guides that provide consistent and recognizable interfaces. She's a brand guardian with strong familiarity of the look, feel, voice and overall presence.
 
When she came to PFLAG 2004, the LGBTQ community had just lost marriage amendments in 11 states. People were tired and finding it difficult to continue organizing. But they persisted. She felt lucky to be part of the next decade at PFLAG. She worked with chapters on finding people in their communities who were open to learning about LGBTQ people. She worked with countless groups on starting PFLAG chapters, mostly in rural areas.  
 
Brooke holds degrees in journalism and English from the University of Kansas and graphic design from Johnson County Community College.