PFLAG is the first and largest organization for lesbian, gay, bisexual, transgender, and queer (LGBTQ+) people, their parents and families, and allies.
Effectively Sharing Your Story to Transform Hearts and Minds
Raise Your Voice
Jean-Marie Navetta, PFLAG National
Workshop Block 1: Saturday, October 21 - 10:30 AM - 12:00 PM
Columbia (Lobby Level)
Every PFLAGer has a story. But knowing how to shape and tell that story effectively is a skill that separates the simple storytellers from the real changemakers. From telling coming out tales to talking about trans inclusion, taking on tough policy issues to communicating why you’re an ally, effectively told stories shift the focus from the abstract to the personal, even for the most resistant audiences. This highly interactive session will teach you how to pick your best personal stories, develop them into engaging, must-hear narratives, and deploy effective messaging strategies to create common ground with potential allies. Participants will have an opportunity to practice stories and get key feedback to sharpen their skills to become fierce advocates for equality.
Jean-Marie Navetta is the Director of Learning & Inclusion for PFLAG National, leading its Straight for Equality project which aims to invite, educate, and engage new allies in the effort to achieve full inclusion for people who are lesbian, gay, bisexual, and transgender (LGBT). She has been the lead architect of the project since its 2007 inception. She was the primary author of the guide to being a straight ally (now in its third edition), Straight for Equality in Healthcare (2010), be not afraid – help is on the way: straight for equality in faith communities (2012), and the guide to being a trans ally (2014). Under her leadership, over 12,000 people have been trained, many in Straight for Equality in the Workplace events across the U.S. in more than 120 major corporations. In 2011, she was the staff lead in developing and launching PFLAG Academy Online, a monthly web-based learning program for PFLAG chapters to build their skills and understand more about LGBT issues. In 2012, she was named a finalist for the Outie Award in the Trailblazer category by Out & Equal Workplace Advocates for her contributions to LGBT inclusion and education. Jean-Marie is the former Director of Communications for PFLAG where she increased the organization’s visibility in outlets including The New York Times and The Oprah Winfrey Show. She was also Media Relations Manager for the American Association of University Women, where her work focused on issues such as discrimination in education, pay equity, and Title IX. But Jean-Marie is, most importantly, living proof that Philosophy majors can get real jobs.