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photo of Brooke Smith

Brooke Smith

Administration & Finance

Chief Information Senior Manager

She, Her, Hers

(202) 683-6455

As the Chief Information Senior Manager at PFLAG National, Brooke manages PFLAG’s digital infrastructure. Her experience includes knowledge of Salesforce, Drupal, WordPress, and Squarespace. She manages the Member Portal and trains leaders on how to use it to update members, leaders, and chapter information. She maintains the accuracy and integrity of data, maintains proper security measures, troubleshoots and resolves technical problems.
She creates a wide range of print and multimedia to keep PFLAG’s brand fresh, integrate branding, develop style guides that provide consistent and recognizable interfaces. She’s a brand guardian with strong familiarity of the look, feel, voice and overall presence of PFLAG.
When she came to PFLAG 2004, the LGBTQ community had just lost marriage amendments in 11 states. People were tired and finding it difficult to continue organizing. But they persisted. She felt lucky to be part of the next decade at PFLAG. She worked with chapters on finding people in their communities who were open to learning about LGBTQ people. She worked with countless groups on starting PFLAG chapters, mostly in rural areas.
Brooke holds degrees in journalism and English from the University of Kansas and graphic design from Johnson County Community College.
Pieces of Me film poster, with photos of Joslyn DeFreece from current and growing up.

New Short Film "Pieces of Me"

Our newest film "Pieces of Me" is out now in honor of Transgender Day of Visibility!
Written, directed, and produced by Nick Oceano-Armendariz—the film centers on the life of New York-based artist and transgender activist Joslyn DeFreece.

Watch the film

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