Reimagining PFLAG: Evolving the Brand of an Iconic Organization Recording and Training Toolkit
January marks PFLAG's 50th anniversary year, and we're kicking it off in a big, bold, visible way! In this PFLAG Academy Online session, we'll do a deep dive into our eye-catching visuals, new messaging, and more. This is an opportunity to learn all about the work that was done to get us here, to gain insight into the story behind each of the components of our new brand, and to understand more about branding and why it's so important to embrace it in service of a strong, unified PFLAG.
One of our key goals is to help you take the information that you learned in this session and use it to make your chapter stronger and more effective. To do that, we’ve created this page to provide you with tools, resources, and references to materials mentioned in the workshop. As always, the PFLAG National staff is here to help. If you have any questions, comments, or just need some good advice, please don’t hesitate to contact us!
- DonorBoxBlog: 7 Essential Tips for Building a Strong Nonprofit Brand
- Stanford Social Innovation Review: The Role of Brand in the Nonprofit Sector
- Threadline: Nonprofit Marketing Book List for 2021 and Beyond